PROPOSAL

For Oxxy O3, a personal-care and wellness brand, I developed a dynamic social content series spotlighting their core product range. The goal was twofold: keep the feed lively and educate the audience. Each post focuses on the concrete benefits of a single product and breaks down its composition in clear, accessible language—what’s inside, how it works, and why it matters in daily use. Formats included carousels, short videos, and motion graphics designed to simplify ingredient stories, highlight key actives, and reinforce trust through transparent, bite-sized explanations.